*1: Inspiration
#1: Minimal design
+ What I like about these designs: bold shape, high black-white contrast, visible grid
+ What I like about these designs: playing with big and clear type, white space, diagonal text suggesting movement
+ What I like about these designs: creating a form out of the text
+ What I like about these designs: warm color scemes, textcolor matching the page next to it, simplicity but still colorful
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#2: Maximal design
+ What I like about these designs: illustrative
+ What I like about these designs: textures, layered, hand written text
+ What I like about these designs: dynamic type combined with smaller texts
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*2: Design proposal 1 _ Minimal design
I created this first design combining a bold type with illustrations. I tried to keep it simple and play with big shapes and scribbled letters/ illustrations.
+ What I like about this design is the white space and the hand-made feeling.
– What I do not like about this design is that the readablity is not very well (to short/ long sentences) and the fact that at some pages there is not a lot going on. I think this is also a bit the point for a simplistic design but it could be more interesting and still minimalistic.
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*3: Design proposal 2 _ maximal design
For my maximal design proposal I tried to make illustrations and combine this with big typography.
+ I like the clear type and the playfullness in foreground/ backround and big type.
– What I do not like is that it could be more maximalist and crazy and that there is not a clear devision between all of the different sorts of text.
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*4: Chosen design
I liked the bold, clear type in proposal 2 and looked how I could make a playfull spread with just one roman type in different sizes.
- Spreads for recipes > white backround with red illustrations?
- Spreads for food hotspots > red backround
I also want to include some pages with just general information about some cultural things about groningen fitting the theme of food. For example a quote or typical food.
A map with all of the food places mentioned in the magazine
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*Process: setting some design rules
- Colors > basis is black/white, combined with yellow and red
- Recipes > white backround with playfull text headers, for the rest of the text just playing with allignment, red illustrations
- Information spreads > white + yellow, more detailed illustrations combined with simple red ones, big headers
- Food spots > red backround?
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Making more spreads
- Adding:
- infographics: all on a black backround
- little illustrations on the top to know where you are in the book
- Quote pages
- Info pages about places to go
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Final spreads
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Cover designs
Process
Final cover and back
