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Inspiration Magazine Jornt Hendriks

I Like the vibrancy of the colours used, as for me they reflect the vibrant city life. I like the font used on the covers as well, because even though it’s not in Mandarin, the font evokes a sense of Eastern Asia. The pictures show the rawness of the city, especially in that time and age. For example, the walled city of Kowloon (a famous slum where the streets are so narrow, and the buildings so high, that there is no natural sunlight) is pictured on one of the covers. The contents also show the “lawlessness” or at least lack of regulation in that period, since there is a full page add promoting drinking alcohol on the daily. Even though I assume it’s computer generated, I love the look of the thick plastic packaging around the magazines. It reflects the mass consumption, industry and pollution of the city in that period. The rawness and bold colours make it “tastefully tacky”. I want to show the rawer side of Groningen as well, in some way that reflects the raw edges of its culture. Since most promotional material seems pretty tame.

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