I really enjoyed the challenge of this task. It was important to establish hierarchy but it was hard to do this with the limitations we had. I feel as though my designs are quite strong and the important information comes across how I want it to.
- Only one font and size:
I used capital letters to determine the hierarchy of important text- I think this works well.
2. Only one font but with different sizes:
(I did two different layouts for this one)
The top one was my original layout but thought that the title read quite clunky. Although I do prefer the layout of the body text in the first design, I think that the second design reads better and the hierarchy of which exhibition is first, second, third, is communicated better. I did not want to include numbers e.g. ‘1.’ etc, so this was important to me.
3. All one font and adding one colour:
(I also did two variation for this one)
I decided to try the layouts vertically because I thought I would prefer them better.
(I do)
2.
I didn’t end up doing a third vertical one.
